DecorativeDecorativeDecorativeDecorativeDecorativeDecorativeDecorativeDecorativeDecorative
Well we did a little social experiment, we posted
12 fake advertisements across social media platforms
DecorativeDecorativeDecorativeDecorativeDecorative

Nearly

400,000

users clicked it!

So if you’re not waswas enough, you might just kena scam.
Decorative
Decorative
Lucky for them, the fake ads landed them right here.
Where they spent 2–4 minutes learning to protect themselves online.
Throughout our Online Safety IRL campaign, our content has gotten millions of views!
12,000,000
VIEWS

How we did it!

Decorative
1
We brought together 10 content creators in online safety masterclasses.
Decorative
2
They turned their knowledge into 30 videos packed with tips, real stories, and must-know info on scams, cyberbullying, and child online safety.
Decorative
3
The results—a conversation that just keeps getting bigger.
There’s no denying that
AI is playing a bigger role in our everyday lives
Which means we really need guidelines on how to use it responsibly and ethically. Here's why:
We urgently need policies focused on protecting youths online. But there’s hope!
impact youtheventimpact youtheventimpact youthevent
10 young Malaysians have answered that call
pushing for stronger, youth-centered measures in the country’s AI and digital policies.
Peek into what youth-led digital policies could look like
Awards

We won a MARKies Award, all thanks to you!

Silver for Most Effective Use — Government Sector/Non-Profit Marketing (2024)

We’re standing tall alongside some of the region’s biggest PR and advertising names and it’s because of our strong community of creators, youth, partners and collaborators who helped make this happen.